A lot of pilots come and go at 101. Any given audience longs for a story, they expect a story and if you don’t give it to them they will feel cheated and/or unsatisfied. I’m not an expert at story but I like to follow these bullet points even in my one minute “Everything” segments. The following was written by Dan Harmon and most of us swear by it.
1) “You” - who are we? A squirrel? The sun? A red blood cell? America? By the end of the first 37 seconds, we’d really like to know.
2) “Need” - something is wrong, the world is out of balance. This is the reason why a story is going to take place. The “you” from (1) is an alcoholic. There’s a dead body on the floor. A motorcycle gang rolls into town. Campbell phrases: Call to Adventure, Refusal of the Call, Supernatural Aid.
3) “Go” - For (1) and (2), the “you” was in a certain situation, and now that situation changes. A hiker heads into the woods. Pearl Harbor’s been bombed. A mafia boss enters therapy. Campbell phrase: Crossing of the Threshold. Syd Field phrase: Plot Point 1.
4) “Search” - adapting, experimenting, getting shit together, being broken down. A detective questions suspects. A cowboy gathers his posse. A cheerleader takes a nerd shopping. Campbell phrases: Belly of the Whale, Road of Trials. Christopher Vogler phrase: Friends, Enemies and Allies.
5) “Find” - whether it was the direct, conscious goal or not, the “need” from (2) is fulfilled. We found the princess. The suspect gives the location of the meth lab. A nerd achieves popularity. Campbell phrase: Meeting with the Goddess. Syd Field phrase: mid-point. Vogler phrase: Approach to the Innermost Cave.
6) “Take” - The hardest part (both for the characters and for anyone trying to describe it). On one hand, the price of the journey. The shark eats the boat. Jesus is crucified. The nice old man has a stroke. On the other hand, a goal achieved that we never even knew we had. The shark now has an oxygen tank in his mouth. Jesus is dead- oh, I get it, flesh doesn’t matter. The nice old man had a stroke, but before he died, he wanted you to take this belt buckle. Now go win that rodeo. Campbell phrases: Atonement with the Father, Death and Resurrection, Apotheosis. Syd Field phrase: plot point 2
7) “Return” - It’s not a journey if you never come back. The car chase. The big rescue. Coming home to your girlfriend with a rose. Leaping off the roof as the skyscraper explodes. Campbell phrases: Magic Flight, Rescue from Without, Crossing of the Return Threshold.
8) “Change” - The “you” from (1) is in charge of their situation again, but has now become a situation-changer. Life will never be the same. The Death Star is blown up. The couple is in love. Dr. Bloom’s Time Belt is completed. Lorraine Bracco heads into the jungle with Sean Connery to “find some of those ants.” Campbell phrases: Master of Both Worlds, Freedom to Live.
Source: Dan Harmon on the Channel 101 Website